top of page

American College of Cardiology Awards Habit Design® with 2023 “People’s Choice” Innovation Prize

Dr. David Cho of the American College of Cardiologists (left) awards the 2023 ACA People's Choice Innovation Award to Michael Kim, Founder and CEO of Habit Design. (Photo: Business Wire)

March 13, 2023 08:00 AM Eastern Daylight Time

ISSAQUAH, Wash.--(BUSINESS WIRE)--Habit Design®, Inc. - the only company ever awarded a National Institutes of Health (NIH) research grant to advance the emerging science of habit coaching – was awarded the “People’s Choice” Innovation Award by the majority of voting attendees at the 2023 American College of Cardiology Scientific Sessions & Expo in New Orleans on March 4, 2023. Habit Design becomes the first habit coaching company ever to receive the prestigious award from the leading medical community of over 50,000 cardiologists and will be showcased again at next year’s ACA conference in Atlanta.

In partnership with NIH’s National Heart, Lung, and Blood Institute (NHLBI), the University of Washington, TriHealth, and MultiCare, Habit Design was lauded for preliminary results of the Phase II clinical trial of its breakthrough, A.I.-enhanced, habit coaching system, including accelerating the time to create an automatic habit from at least 66 days (the previous clinically validated benchmark) to just 6 days, on average.

“It’s a great honor to receive this prestigious award. Our collaboration will help cardiology patients across the nation to accelerate new, healthy habits,” said Michael Kim, the Founder & CEO of Habit Design and Principal Investigator of the research project.

Research shows it often takes as long as 66 to 88 days or longer (not 21, as many believe) to form the habits that really matter to lasting wellbeing. Science also shows that nearly 80% of those trying to create new habits give up after just six weeks. Habit Design is the first clinically validated, evidence-based habit coaching system proven to accelerate new habits in as few as just six days. (Kim M, Lara ME. Designing Sustainable Behavior Change with Habit Design. American Journal of Health Promotion. 2017;31(4) 364-366.)


bottom of page